We Can't Stop Fast Fashion Making Pride Collections – But We Can Ask For Better

Then again, when a brand endeavors to be more creative, the well intentions behind it can fall flat when it prioritizes celebrity names – as has happened with adidas' collection, where supermodels Kate Moss and Naomi Campbell, musicians Skin, Elton John, Pharrell Williams and Liam Payne, designer Marc Jacobs, David Beckham, and nightlife icon Amanda Lepore each made over a pair of Sambas, working to a 'prouder' theme. Many of the designers chosen don't publicly identify themselves as part of the LGBTQ+ community (and Skin, the only lesbian among them, isn't included in the majority of the press release copy); Liam Payne, meanwhile, doesn't seem to understand what Pride means, given his quote in the Evening Standard. And the man behind the campaign says he wanted to show that Pride "is not about feather bowers [sic] or walking the streets in drag" – as though this is something we should be ashamed of. This manifestation of Pride, clearly, is not for all of us.

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https://www.refinery29.com/lgbtq-fast-fashion-pride